China's Online Video Providers struck by PRC Copyright Enforcement and a shifting Market are forced to transform.
Mondaq Business Briefing › Nbr. 2011, January 2011
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China's Online Video Providers struck by PRC Copyright Enforcement and a shifting Market are forced to transform.
Hollywood and Hong Kong film studios have long struggled to monetize their content in China. Though revenues from traditional movie theaters are growing rapidly, the real action may be found in the online market, where Chinese youth prefer to obtain their entertainment (i.e. film and television programming). How then can a content owner best take advantage of this rapid movement to online viewing in today's ...
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